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Hey, it's Coco...Welcome to my webpage! Scroll through for a glimpse into my personality, passions, education, work experience, and values!
Bits and Pieces
I was born in Richmond, VA (Virginia is for Lovers) but grew up in Raleigh, North Carolina. My parents and two younger sisters are my best friends and inspire me to be creative, tenacious, and loyal. My dad and grandfather are UNC alumni and can be credited for my "Tarheel born and bred" status.
Where do I come from?
I graduated from Saint Mary's School in 2022 and began studying at the University of North Carolina at Chapel Hill in the fall. I am pursuing a major in Advertising and Public Relations through the Hussman School of Media and Journalism. I also have a double-minor in Spanish for the business professions and entrepreneurship through the Shuford program.
Where am I now?
Where am I going?
I have two major career goals: to work with people and to let my creativity fly. No matter the field or company type, I feel imagination combined with tacticality can breed greatness. My dream is work in creative strategy for an ad agency or corporation, but I am open to exploring any and all roles that serve as stepping stones to my ultimate aspirations.
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Experience Spotlight: Lilihammer
During the summer of 2025, I interned in New York City for Lilihammer, an emerging women's golf apparel brand. I worked in growth and marketing helping coordinate partnerships between our brand and professional women's golfers on the LPGA and Epson tours. I also aided in editorial photo shoot development and content creation for our website and social media platforms
Since returning to school for my senior year, I have continued my work with Lilihammer and was promoted to an associate role specializing in growth and marketing. I recently planned, coordinated and developed a photo shoot showcasing our Something Blue collection as a part of our new effort to highlight Lilihammer at schools like UNC.
Experience Spotlight: UNC Women's Lacrosse
Throughout my time at Carolina, working for the Women's Lacrosse team has by far been the most impactful experience. I came on as a practice player in the Spring of 2024. In the fall of 2025, I began my role as a manager where I would continue to work throughout the year as the team achieved an undefeated season and won both the 2025 Division 1 ACC and NCAA Championships.
Hussman Experience Spotlight: Service Learning Project with NMDP
This past semester I have worked alongside my peers to conduct a professional PR plan for UNC's chapter of the National Marrow Donor Program. This project emerged in MEJO 332: PR Writing with Professor Lorra Brown, stemming from the Hussman School's dedication to student involvement in service learning work. My partners and I created a 5-step actionable PR plan, including a SWOT analysis, editorial social media calendar, and brand guidelines to assist the NMDP chapter in growing their brand awareness on campus and ultimately increasing donors and donations.
August from our Editorial Calendar
Shuford Magazine
In Econ 325, students are tasked with creating a magazine cover and inside page that helps to advertise their personalities. I chose the photo to the left as my cover photo because it displays my passion and "mojo." I am also a die-hard UNC fan and lover of all things sports.
